August 25th, 2009

Mia Shoes-Shoe Sponsor for Vintage Fashion Show
by JULIA

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Photo by Rolo de Campo www.rollofilm.com

Every month, I produce a fashion show for an event called Sunset Rendez Vous at the Setai hotel here on South Beach. My most recent show was this past Saturday and it was extra special for a few reasons. First, one of my closest friend’s Jenni Gordon is preparing to open a vintage boutique here in Miami called Fashion Showcase. What’s amazing about her store, is that it will be non-profit and the money the boutique generates supports up and comers in the art and fashion industries. The foundation was started by her grandmother, Lauren Ancher who has an amazing history as a former Ford model, socialite, designer and fashion columnist. She spent years collecting clothing, shoes, accessories and jewelry and kept it all until now. She donated her entire life’s wardrobe collection to Jenni as a gift to help her in her efforts to open a store. I am talking vintage Christian Dior hats and YSL swimsuits dating back to the 1930′s. I die a little bit every time I go to the store which consists of 4 rooms and every one of them is jam packed full of little treasures for any fashion lover and the entire store is Jenni’s grandmother’s history!!

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Jenni Gordon and her faboulous Grandmother -photo by Gil Bitton www.myspace.com/gilbitton

As Jenni is approaching the opening of her store, it was a no brainer for me to choose her as the designer/store I chose to work with for my recent event. I selected a line of vintage silk garments dating back to the 1930′s. I had about 75 pieces to start with and had to narrow it down to 30. I was completely overwhelmed with excitement as I began to style the show. To top it off, she has these amazing hats that you just have to see to believe. I had so much fun and I knew the show would be amazing.

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The runway over water-Beautiful! photo by Gil Bitton

Magy Fontao, who is the PR Director for Mia Shoes based here in Miami, kindly donated multiple styles of shoes for me to use in the show. This is the second time that Mia has sponsored a charity event of mine and I am so thankful. The shoes fit in perfectly with the designs and really added a great touch to the show. I love Mia’s designs because they are fun and well made, but very affordable. The models always love wearing the shoes and never complain about the comfort.

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Elite Model-Leeny Ivanisvili wearing Mia Shoes-photo by Gil Bitton

I would also like to thank Sofi Salon here on South Beach for doing the hair. Wendy Alexis is the co-owner and my close friend and she is so awesome to show up and support me every month. Jennifer Osorio, who is also a friend of mine, did all the makeup and Jenna Waksman deserves a big thank you as my assistant stylist. All the girls were amazing and we had such a great time!

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Model Stacey Kerr wearing Mia Shoes-photo by Gil Bitton

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Triton Model-Amanda Rockwell wearing Mia Shoes-photo by Gil Bitton

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Triton Model-Nadine Candelario wearing Mia Shoes-Photo by Gil Bitton

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Jenni wearing Mia Shoes-Photo by Gil Bitton

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Nadine wearing Mia Shoes-Photo by Gil Bitton

September 19th is my next event and I will be collecting donations for my friends at Soles4Souls and featuring up and coming designer Delilah Johnson. I am interested in a shoe sponsor, so please email me if you or your company is interested. julia@shoebizness.com  Also, please check out full event gallery at: www.sunsetrdv.com

Bonus Photos-Just for fun!

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Leeny-Stunning!

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Model Florentina West-Photo by Rolo del Campo

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Model Anedie Anzel-photo by Rolo del Campo

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Nadine – love her!  Photo by Gil Bitton

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Florentina – Photo by Rolo del Campo

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Stacey-Check out the hat! 1930′s Christian Dior….amazing!

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Triton Models-Marykler Mata, Tiffany D’Addio, Amber Rockwell, Ash Gatrost

www.tritonmodels.com

2 Comments
More about: Charity, Fashion Shows, Soles4Souls   •   Julia
Comments

Purple Shoe Sponsors!!!! « shoebizness.com :

[...] 19th will be my next fashion show/charity event at the Setai on South Beach. This months charity that I will be collecting donations for is Soles4Souls (did you notice I like [...]

Fashion Showcase – Grand Opening Miami « shoebizness.com :

[...] in Miami and she is throwing a swanky little grand opening get together on November 20th. You might remember a fashion show I posted back in August with beautiful vintage peices, well…they are just a few of the amazing [...]

 
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