July 12th, 2010

The Daily Five, It’s All About the Good News!
by Mary Krajick

Having to worry about one less thing on the way to going to relax at the yoga studio is what ArchPort shoes had in mind. They have developed their innovative idea to stash a wallet in the sole of their shoes specifically for yoga enthusiasts. These light, supportive sandals take inconvenience away from having to carry small items to the yoga studio. Check them out here!!

People are always trying new ways to go green so here’s a way to turn worn out shoes into your neighborhood playground. Nike has developed a Reuse-A-Shoe program where the materials from unwearable athletic sneakers are recycled into playground and sports equipment. Check out the cool process and how to participate here!

Here’s another example of great things being done within the footwear industry. Tomorrow, July 13th, KIWI Shoe Care, Soles4Souls and celebrity ballroom dancer Cheryl Burke will team up to collect new or gently worn shoes in Grand Central Terminal to benefit Soles4Souls. Spread the world and stop by between 7 a.m. and 5 p.m. to help children and adults in need of footwear!! Check out more details here.

Donald J. Pliner, the fashion forward yet comfortable luxury brand has new public relations representation at 5W Public Relations. 5W PR is one of the 25 largest firms in the United States and according to PR Newswire, “Donald J. Pliner launched his line of luxury footwear and accessories in 1989, and the brand immediately achieved the reputation for innovative design and style among men and women.”

Louis Vuitton has named a new president and CEO of their Japanese subsidiary. According to Footwear News, Frederic Grangie, who is currently the managing director of Goyard, will begin his new position with Louis Vuittion in September. Congrats to him on this exciting new position!

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