A Race to the Bottom
by Ken Proctor
Hmm…. I like this advice very much! I myself as a consumer am a creature of habit and I like what I like. Price is not a factor for the things that I feel necessary to enjoy my day. So I agree with Ken in the fact that if brands will focus on what their customers truly want from them rather than price, they will be able to sustain a better business. I saw this all throughout the last few years….the companies that di…
How Important is Social Media to the Success of Business
by Ken Proctor
Well this is a question I can certainly answer easily……SUPER important!! When I left my company to pursue my own business over two years ago I think I had roughly 70 facebook friends….I now have upwards of 4500 and have reached 5000 (facebooks max) three times now and had to go in and delete people so I can add people who I actually know. I have no clue how I reached that many people as I certainly did not s…
“That’s How You Become Great Man”…..
by Ken Proctor
When I emailed Ken last week to tell him that I was leaving my “business” to focus on the two things I love (my art and this website), he said that this weeks article (last weeks oops) was going to be secretly dedicated to me….well I guess not secret since I am telling you all but….I LOVE IT! My journey to the place where I am has involved a few Jerry Maguire moments… because when I first left…
FN Shoestar and Fergie!
by JULIA
I have been such a bad friend to Brown Shoe and keep forgetting to share their awesome competition they do with Footwear News! Well I am hoping they will forgive me and I promise to share all the updates on a regular basis starting…..um…now! Today Fergie is going to be a guest judge, so check it out! So fun to see the reality show competition intergrated into the industry in such a fun way and high five to Brown…
High Five to Ked’s for supporting kids and the arts!!
by JULIA
I volunteer with Free Arts here in NYC to work on art projects with underprivilaged kids and I love it! I recieved an email yesterday that Keds was working working to raise money for the organization through their twitter page so I wanted to share! Thanks to Keds for supporting a great charity and for all of those who tweeted to show support!! I can’t wait to see the finished mural and since I am only a few blocks fro…
The Smartest Retailer Around
by Ken Proctor
I just like the name and who doesn’t like buttered noodles!? Sometimes the simplest things are the very best for business…..I keep learning that every day! With any business it’s all about the energy you put into it and make sure you know how to engage your audience. -Julia The Smartest Retailer Around There has been no shortage of conversation lately about “Main Street” still…
YP210 POP Party! June 8th – NYC!
by JULIA
YP210 POP PARTY ! Wednesday, June 8th 2011, 7-10pm POP Burger @ 60 Ninth Ave, NYC CLICK HERE TO PURCHASE TICKETS On Wednesday June 8th Two Ten Young Professionals (“YP210″) will host our 3rd annual YP210 fundraiser. In the middle of NYC’s red-hot meatpacking district, YP’ers will indulge on supremely addictive microburgers and decadent cocktails at POP Burger, where pop culture,…
POP Burger YP210 3rd Annual fundraiser sponosorship opportunity! :)
by JULIA
I can’t wait for this years YP210 party! One exciting reason being I am on the planning committee and two being I am (along with Renee Snelson) the official event photographer! The last two years of parties have been awesome so I know this one will be too! We are still looking for sponosors so please check out the below info and please email me julia@shoebizness.com if you are interested in learning more! If you are…
