Love the Interactive Show Planner for FFANY!
by JULIA
FFANY has been making constant improvements to their website over the past year, but the best so far is the new interactive show planner you can now use to plan your appointments throughout the 3 day show. I love it! One of my biggest complaints about trade show websites is that they make it so difficult to check out new brand websites and contact the right person to set up an appointment. This makes all kinds of sense! I w…
FFANY visit with Erin Conroy at Brown Shoe – Via Spiga and Franco Sarto
by JULIA
Erin Conroy showing off the snazzy new Via Spiga line….loved it! I saw some really cool designs during my tour of Brown Shoe and I wanted to share with you some of my faves! I saw a lot so I will have to split it up in a couple of postings. I visited Franco Sarto first and for fall ’10 I saw a lot of the little small bronze stud detail which is great….I also loved the ankle booties! They are always fun! Via Spig…
Dr. Scholl’s – Who knew they had great boots?!?
by JULIA
I had so much fun in NYC for FFANY and I always enjoy my guided tour through the Brown Shoe showroom courtesy of Erin Conroy, their wonderful PR Manager. I have more to come on my visit, but one brand that truly surprised me was Dr. Scholl’s. I have long been a fan of the sandal, especially since my mom has pictures of her wearing them back in the 60′s and I always thought it was cool that we wore the same shoes. The C…
I.B.I.C.
by Jorge the Intern
So I’m walking down the aisles at the SMOTA show and just browsing through the exhibitions to see if something catches my eye or someone catches my attention with a nice greeting. Low and behold, I pass by this table that is full of small black shoes; all of similar style but different sizes. The both is leased by “IBIC” and so the spokesperson greets me and I ask him about why there are so many black shoes. He starts explaini…
The Miami SMOTA Trade Show
by Jorge the Intern
There’s a bunch of new articles that are to be posted about my trip to the trade show in Miami. So be on the lookout as we highlight these companies, wholesalers and manufacturers alike, this week and the next. The traffic wasn’t as full as we had hoped for, but I had fun because it gave me lots of time to talk with the exhibitors and have them explain to me their company in detail. Supposedly, I hear that SMOTA will take place i…
Lilita at SMOTA in Miami Beach, By Jorge the Intern
by Jorge the Intern
My first Trade Show! It was really cool and I got to meet a lot of neat people and get a lot of interesting perspective. Also, just an interesting side note, the junior Olympic tryouts for girls volleyball is taking place in the Miami Beach convention center at this time – hundreds of teams nationwide, pretty cool. But anyway, The showroom is full of people and there are plenty of new faces on the scene. One particular new f…





