The Daily 5 – It’s All About the Good News!
by Jillian Heiner
Under Armour is stepping up their game. Image from Footwear News As predicted, sales of the NBA banned Concept 1 shoes skyrocketed. “We sold more shoes the day they were banned than we did in the previous month, and that repeated daily for the rest of the week,” designer Adam Goldston told The LA Times . They completely sold out of size 13s and had a higher than projected sales numbers due to the marketing. Th…
The Daily 5 – It’s All About the Good News!
by Jillian Heiner
Under Armour Wounded Warrior Project Cleats from prweb.com Under Armour is creating military inspired football uniforms for University of Utah, Texas Tech University, and University of Maryland according to prweb.com . The gear is part of the UA Freedom Initiative to support the military and public safety heroes and Under Armour’s partnership with Wounded Warrior Project, which provides programs for injured…
The Daily Five, It’s All About the Good News!
by Mary Krajick
Paris out promoting her new footwear line from Metro.co.uk I didn’t get a chance to check out Paris Hilton’s new footwear line at Platform (Julia and I did get a glimpse of her) however the line seems to be big news outside of the footwear industry. People are really excited about the heiress’ new line and it is getting tons of hype even in England. Here’s an article from Metro.Co.UK. There appears to be some buzz in the sp…
The Daily 5, It’s all about the good news!
by JULIA
Making that Money!! Under Armour posted an earnings increase for 3rd quarter which is credited in part to a 16% increase in sales. Specifically their footwear business has doubled! Up last year from $13.1 million to $33 million according to FOOTWEAR NEWS. Their CEO, Kevin Plank credits the success to product inovation and agressive communication. Can’t argue with him there! They are certainly doing som…
The Daily 5, All about the good news!!
by JULIA
It might be tough, but with continued improvement of the their product Under Armour is finding a way to penetrate the running footwear market. “The opportunities for Under Armour footwear are vast, and we will continue to refine our strategy. We have learned over the past six months not only what we have, but also what we need.” David McCreight, Under Armour’s president. Read more at HERE…
The daily 5, All about the good news!
by JULIA
Continuing with their amazing mission, The TOMS Shoes 2009 Vagabond tour will be taking place at Caffé Luce, 943 E. University Blvd, Arizona today at 6 p.m. The event is being put on by a team of traveling TOMS “vagabonds” who hope to raise awareness for the plight of shoeless children worldwide. “TOMS has figured out a way to pair purpose with a product,” said music senior Corey Ferrugia. &#…
Results for Companies that Started out of the Trunk of a Car!!
by JULIA
Last week I posted a question about what companies are known to have started out of the trunk of a car….and even better what kind of car?? Well, I received quite a few emails and here is the list: Kenneth Cole-Actually started out of a truck. It’s a pretty cool story. Apparently the reason the company is called Kenneth Cole Productions is so they could park a big truck on the street in front of the Hilton duri…
